S5_Chain

Title: Chains Description: This video is about chains. Chains represent chain as a type of burden and permanent connection, it also represent chain stores, a repetition of the same kind of shop around the globe, some examples of chain store would be McDonald, Channel, Gucci, Starbucks. This video is about a love story between a couple, it is also a portrait of the reality nowadays. People seem to have associated love with money. We often buy a lot of things to show that we love another half, and the price of the product increases when one is not satisfying with the current. After a period of time, those consumption may turns out to be a chain which tie them together but not love. In a different perspective, this video also shows the more we consume from chain store, the more they will gain and spread, without even noticing, they are all around us. We longer have the right to choose products from other local small shops. Editing and Filming Method: We have made a little chain by clips to show the title. By capturing the motion little by little, we have finished this animation. We slowly move the music box around at the same time also put the chains around the couples. We have also inserted some brand name of chain store between the video so to show that they are what the man brought for the woman. We have used adobe premium for the editing of the video. The video is in black and white as we wanted to create a similar video as the film of Charlie Chaplin. We think it is quite sarcastic when love is attached with money. Material: Cardboard, a music box, chains, figures, brands cutting from magazine, clips. Team Member: Wu Yi Ze Chan Chung Yeung Wong Hoi Yan Au Young Chung Yan