Apple Watch: Is Design as Important as Function? HD

March 9 -- Ethan Imboden, head of venture design at Frog Design, talks with Cory Johnson about the design process behind the Apple Watch and how Apple learns from the competitors’ mistakes. He speaks on “Bloomberg West.” -- Subscribe to Bloomberg on YouTube: http://www.youtube.com/Bloomberg Bloomberg Television offers extensive coverage and analysis of international business news and stories of global importance. It is available in more than 310 million households worldwide and reaches the most affluent and influential viewers in terms of household income, asset value and education levels. With production hubs in London, New York and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets.